By this way propeller ads pay their publishers

Hello friends, today I am going to tell you about how Propeller Ads pay their publishers. So, let's start.

Propeller ads use a highly advanced optimization algorithm that is on ad focused on providing the website owners and webmasters with the highest prices in the industry for their ad inventory. In a nutshell, irrespective of the payment method used by their advertisers (CPM, CPA/CPL or CPC), our ads inventory units will always generate the highest revenue possible.


If you are a publisher, then, you will receive 80% profit of all ads displayed on your website. They work with a large number of well known advertisers from all around the world who all implement different payment methods.

Propeller Ads combine all payments methods together and places them under the "eCPM", which is highly optimized to providing the best possible payouts based on a number of variables.


How eCPM is calculated for publishers:

The Math behind eCPM is very easy. Let us take an example, suppose a website receives 200,000 impressions per month and has three Propeller Ad's ad unit is placed on their website. During the last 30 days the website has generated $1,000 in revenue using Propeller Ads.


The calculation is:





according to the calculation above, for every 1,000 impressions, they give $5 in revenue (eCPM rate = 5 USD).


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